#AWEurope 2018

19th – 22th March 2018
London, UK


#AWEurope

Hashtag analysis - 30 days

No. of Tweets: 9,785
No. of Twitter impressions: 126,844,905
No. of Twitter users who tweeted: 3,345
No. of Twitter users reached: 18,757,923
Tweet Flow:
Highest number of tweets per hour: 431
(on 2018-03-19 15:00)
Top Ten:
Original Tweets
NoNameNo of Tweets
1@advertisingweek 264
2@AWEurope_ 244
3@ABDULWA13955919 225
4@TheMarketingSoc 67
5@wisepr 56
6@MakeMeReach 53
7@ppcsemseo 52
8@mahsin13 52
9@BingAds 51
10@GuardianInsight 38

Original Impressions
NoNameImpressions
1@advertisingweek 31,507,482
2@StylistMagazine 7,755,336
3@TheDrum 7,208,231
4@BingAds 4,383,256
5@CampaignBrands 3,919,370
6@CampaignTechUK 2,814,367
7@AdobeExpCloud 2,462,790
8@TheMarketingSoc 2,403,897
9@LinkedInMktg 2,023,560
10@DDB_Worldwide 1,809,652

Retweets
NoNameNo of Retweets
1@AWEurope_ 80
2@advertisingweek 63
3@Gu881n5 60
4@SpotX 39
5@TelegraphWorks 33
6@TheActiveBrain 30
7@ShippingReport 26
8@alphosysglobal 26
9@suetodd2 23
10@MonacoXXKarting 21

All Tweets
NoNameNo of Tweets
1@advertisingweek 327
2@AWEurope_ 324
3@ABDULWA13955919 225
4@Gu881n5 96
5@TheMarketingSoc 82
6@SpotX 66
7@ShippingReport 62
8@MakeMeReach 59
9@wisepr 57
10@BingAds 53

Trending:
Related Hashtags
NoNameNo of Hashtags
1#mondaymotivation1,177
2#EnglishTourismWeek475
3#IFGS2018395
4#MakeAFilmSweet347
5#housingdiversityday342
6#r4today286
7#bingads253
8#InvestNE236
9#AntMcPartlin229
10#MartinAllen226

User Mentions
NoNameNo of Mentions
1@AW_Europe1,196
2@advertisingweek 751
3@jeremycorbyn 271
4@Jezza4_PM269
5@BingAds 142
6@AmazonUK140
7@thedrum 112
8@TheMarketingSoc 106
9@VFInsights 105
10@rorysutherland 102

Most Retweeted Users
NoNameNo of Retweets
1@Jezza4_PM 269
2@advertisingweek 156
3@AWEurope_ 146
4@BingAds 118
5@ShippingReport 81
6@TheMarketingSoc 67
7@VerizonMedia_UK 47
8@LinkedInMktg 44
9@Ogilvy 40
10@broady964 40

Most Listed Users
NoNameNo of Lists
1@CreativeReview 20,078
2@MSFTnews 15,451
3@Econsultancy 12,109
4@CampaignTechUK 9,675
5@LElkan 8,846
6@Ogilvy 8,720
7@CampaignBrands 8,633
8@mcjsbusiness 7,843
9@empiremagazine 7,290
10@UKStartupEvents 7,215

Users Most Replied To
NoNameNo of Replies
1@interbrandMAD 9
2@jdaykin 8
3@BraveBisonIO 5
4@brucedaisley 5
5@broady964 3
6@CNNPRUK 3
7@LukaDowding 2
8@CallyBeckley 2
9@theholyhost 2
10@keano81 1

Users Most Replying To Others
NoNameNo of Replies
1@akteramina170 19
2@interbrandMAD 9
3@jdaykin 8
4@antorpallbd 7
5@BraveBisonIO 5
6@kadermia320 4
7@brucedaisley 4
8@BereccaStewart 3
9@Sadia_syl 3
10@CNNPRUK 3

Top Tweets:
NoTweetNo of Retweets
1@Jezza4_PM - about 367 days ago
@jeremycorbyn Jeremy Corbyn: We are in a country where Tory-run councils are collapsing because of cuts. Where homeless people are dying on the streets. #r4today #housingdiversityday #MondayMotivation #AWEurope https://t.co/H5swGuKHDn
180
2@Jezza4_PM - about 367 days ago
@jeremycorbyn Unbelievable.. We have homelessness deaths across the country and a Tory council proposes a “£100 fine” for rough sleepers!!! #r4today #housingdiversityday #MondayMotivation #AWEurope #InvestNE https://t.co/KUZFAJ6CRd
89
3@broady964 - about 367 days ago
Everyone at #AWEurope is looking at their phone, the art of networking is dead. https://t.co/tBzlMX1yuG
39
4@Ogilvy - about 366 days ago
"People who work in advertising are particularly good at solving problems where the obvious answer is appealing, but wrong." -@rorysutherland #AWEurope #OgilvyAWE
29
5@ls_lunch - about 367 days ago
#Easter #Lunch #LifeStories News With @JohnKirkby @debrajgreen @JimmyCaviezel
27
6@TheStigTaxi - about 367 days ago
It's gonna be an Amazing ☞ #AWEurope #Blackcab at your Service ☛ @AW_Europe https://t.co/O4UeQYk2sR https://t.co/W6KHgujeUT
26
7@DollyDeighton - about 367 days ago
Off to Advertising Week Europe, which last year was called Google Is Really Bad & Needs Regulation and this year will be called Facebook Is Bad & Needs Regulation #AWEurope
25
8@MSFTEnable - about 363 days ago
"Tech should enable people with disabilities to make changes for themselves.” – Emma Lawton, with Haiyan Zhang and Hector Minto at #AWEurope https://t.co/Dg7eeDb1mb https://t.co/sGv4odLoaO
23
9@DECENTplatform - about 370 days ago
#DECENTplatform is being featured on @advertisingweek! Check it out https://t.co/QhpQaLP9aa @vfinsights @AW_Europe #AWTechX #AWEurope https://t.co/Nzp26ZyZfb
22
10@larakiara - about 365 days ago
Google's Sridhar Ramasawmy says company has a small team researching the role of blockchain in advertising, but issue is that it's not super scaleable/frictionless right now #AWEurope
20

By Date:
DateTweets
2018-03-24 Sat98
2018-03-23 Fri281
2018-03-22 Thu1364
2018-03-21 Wed1743
2018-03-20 Tue1965
2018-03-19 Mon3200
2018-03-18 Sun81
2018-03-17 Sat75
2018-03-16 Fri228
2018-03-15 Thu147
2018-03-14 Wed109
2018-03-13 Tue85
2018-03-12 Mon85
2018-03-11 Sun11
2018-03-10 Sat16
2018-03-09 Fri43
2018-03-08 Thu39
2018-03-07 Wed31
2018-03-06 Tue39
2018-03-05 Mon27
2018-03-04 Sun16
2018-03-03 Sat10
2018-03-02 Fri24
2018-03-01 Thu20
2018-02-28 Wed15
2018-02-27 Tue13
2018-02-26 Mon12
2018-02-25 Sun1
2018-02-24 Sat3
2018-02-23 Fri4

DateImpressions
2018-03-24 Sat1,660,353
2018-03-23 Fri4,898,835
2018-03-22 Thu16,921,251
2018-03-21 Wed20,246,335
2018-03-20 Tue25,720,104
2018-03-19 Mon27,099,948
2018-03-18 Sun1,898,963
2018-03-17 Sat1,374,687
2018-03-16 Fri5,903,085
2018-03-15 Thu3,442,378
2018-03-14 Wed1,983,785
2018-03-13 Tue2,282,926
2018-03-12 Mon2,200,294
2018-03-11 Sun499,916
2018-03-10 Sat708,986
2018-03-09 Fri1,572,344
2018-03-08 Thu1,421,664
2018-03-07 Wed754,880
2018-03-06 Tue1,109,576
2018-03-05 Mon1,028,474
2018-03-04 Sun281,945
2018-03-03 Sat504,617
2018-03-02 Fri1,040,894
2018-03-01 Thu758,698
2018-02-28 Wed506,992
2018-02-27 Tue489,889
2018-02-26 Mon397,430
2018-02-25 Sun410
2018-02-24 Sat4,549
2018-02-23 Fri130,697

Last updated: 2018-03-24 23:59 Europe/London